context customer event

Schemas

Here you can find a list and description of the data structures for Customers and Events.

Customers

The customer data structure includes a list of the fields related to customer properties, such as first name and last name, gender, date or birth or time zone.

Events

Each event has a different data structure, with its own fields. For example, the “Completed order” event (a customer purchased goods in the ecommerce store) has fields such as: orderId, storeCode, paymentMethod, amount, and products. If an email campaign is sent to a customer, you will find in the “Campaign sent” event the campaignSubject, campaignId, campaignName and other relevant information.