Managing message models

A message belongs to a single campaign. If you want a generic message that is not bound to a specific campaign, you should create a message model.

A message model is reusable and has some advantages over an individual message. See Messages and message models for more details.

Release introduced a number of retrieval elements for message models, which simplify typical automatic use cases. These elements all begin with findMessage.

A message model and the content template that it includes, may result in a large amount of data. Because of this, we provide retrieval model variations that return a message model without the content. These variations all begin with findMessageInfo. We recommend that you use these variations whenever you do not need the content template. The performance of your application will improve as a result, because of less data being transferred during each API call.

Available elements

Click the appropriate link for more details about the relevant element: