Headers section

The <headers> section is where you define:

  • The title
  • The subject
  • The sender name and address
  • The reply-to address

for your Email message.

Each element is used individually, if you want to change any of the default values set by:

The <headers> section, if used, is:

  • A child of the Email message section
  • Positioned after the Encoding element, if used, within the Message section of the XML instructions file. If no <encoding> element is used, the <headers> section is the first entry within the <message> section

The <headers> section includes the following children:

Child Type Description Use
label element Title of the Email message. Use to replace the default defined by <template_from_campaign_id>
subject element Subject of the Email message. Use to replace the default defined by the Email group or <template_from_campaign_id>
mail_from element Sender <name> (display name) and <address> (Email address). Use to replace the default defined by the Email group or <template_from_campaign_id>
reply_to element Reply-to Email address. Use to replace the default defined by the Email group or <template_from_campaign_id>

Use

The reply_to element must be set by the Email group, by <template_from_campaign_id>, or here, even if it is the same as the mail_from address.
If the label is not set, as title will bee used the value of the subject element or its default value if subject is not set

You should not use empty tags.

Examples:

The campaign’s title will be subject

    <headers>
        <subject>subject</subject>
        <mail_from>
           <name>John Smith</name>
           <address>john.smith@domain.com</address>
        </mail_from>
        <reply_to><![CDATA[John Smith <jhon.smith@domain.com>]]></reply_to>
    </headers>

The campaign’s title will be my campaign

    <headers>
        <label>my campaign</label>
        <subject>subject</subject>
        <mail_from>
           <name>John Smith</name>
           <address>john.smith@domain.com</address>
        </mail_from>
        <reply_to><![CDATA[John Smith <jhon.smith@domain.com>]]></reply_to>
    </headers>

Inheriting header details from an existing campaign template or the Email group

If you do not use any or all of the elements in the <headers> section, XMLDelivery applies the relevant contents from the Email group as the default settings. If, however, you use the <template_from_campaign_id> element, the contents from the campaign template are applied as the defaults instead.

Note:

It is best practice to use a unique <label> (or <subject> if you don’t use the label tag), to be able to readily identify the delivery later.

Next page:

Publish_on_web section


Also see: